“THE RIGHT PERSON, THE RIGHT FIT, ENDLESS RESULTS”
The right marketing person is one that possesses the skill and knowledge of intuition, sensitivity, organization, and multitasking. Predicting future trends and taking action to implement strategies to meet these needs is essential. Sandra Beltran over 30 years, working in sales and marketing in many capacities. She realizes that staying relevant and up to date is essential.
Sandra’s career began in the hospitality sector responsible for creating marketing action plans for some of the best hotels in the Americas, representing a list of clients positioned as the best in their region. These properties achieved success through Digital Marketing, Social Media, Public Relations Campaigns, Strategic Planning, and Measuring Return on Investment.
With the ever-evolving demand in todays marketing platforms, Sandra recognizes that each client needs to reinvent itself continuously while holding to its core values. Marketing is not just a one-off solution; it is creating a cohesive marketing plan with many strategies that can be layered. Achievement is about creating dynamic strategies and staying relevant to give each guest what they need and want. If you create the potential demand customers will come, Sandra believes that chasing the business is not the solution. The solution is positioning each client creating a demand for the product and delivering. The goal is to attract new customers and achieving a high demand for products.